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About Rollei
Changing photography
Over time there was photography area rapid and significant developments. The requirements, the technical perspectives and the marketing possibilities changed radically. While around the beginning of Rollei photography was only considered for a few, there is hardly anyone today who does not use it regularly photography is in contact.
After the digital cameras, which were already available for target groups with less budget, are due at the latest when the camera phones and smartphones no longer set any limits. Digital social media is also making Photos and videos easily possible for everyone.
Of course, a brand must like Rolleiflex bow to changes and go with the trend In 2007, RCP-Technik GmbH, based in Hamburg, acquired the Europe-wide Rollei trademark license rights and has been selling the Rollei Consumer products with growing success.
Rollei today
The company has been called since 2015 Rollei GmbH & Co.KG and is currently present in more than twenty European countries. The diverse Rollei product range includes professional photo accessories such as high-quality tripods, photo filters or studio flashes. Furthermore in Rollei range: Actioncams, dashcams, surveillance cameras, digital picture frames and slide film scanners. In 2017, Rollei established itself as the market leader in the tripod market and in 2016 presented the Rollei C5i, Germany's best-selling tripod.**.
As a company, it is important to us to guarantee the high quality of the brands and to communicate them to the outside world. Excellent service applies to all Rollei products: the all-round carefree package offers the possibility of replacing the product with a new device within a very short period of time in the event of damage.